For Photographers
The portfolio website and booking system built for photographers
Describe your photography business in a sentence. Waypost builds your portfolio site, handles shoot bookings, and keeps every client and enquiry in one organised place.
Build your site freeMost photographers run their business across a portfolio site, a separate booking tool, an inbox full of enquiries, and a spreadsheet of clients. Leads slip through the cracks between a contact form and a follow-up that never gets sent. Waypost puts the whole thing in one place — the site that shows your work and the system that runs the business behind it.
What you get for photographers
A portfolio site that sells the work
A fast, image-led website that puts your photography first — galleries, packages, and a clear way to enquire. Edit it by typing what you want changed.
Booking built for shoots
Clients pick a date and package and book online. Deposits, confirmations, and reminders happen automatically — no back-and-forth email.
Every enquiry in one client list
Every contact-form enquiry becomes a client record. See who asked about what, when they're booked, and who needs a follow-up.
Automatic follow-ups
New enquiries get an instant reply. Past clients get a nudge when it's time to rebook. Your AI co-founder tells you who to chase today.
Questions photographers ask
Can I show my portfolio the way I want?
Yes. Waypost builds an image-led site and you change anything by typing — 'make the gallery full-width', 'add a wedding packages section'. There is no drag-and-drop grid to fight.
Does it handle deposits for shoots?
Yes. Connect Stripe and clients pay a deposit when they book. Confirmations and reminders are sent automatically.
Do I need separate booking software?
No. Booking, your client list, and your website are one system in Waypost — there is nothing to wire together.
Can I publish the site on my own photography domain?
Yes. Launch on a free waypost.co.uk subdomain first, then connect your own domain — yourname.photography or studio.co.uk — on the Pro plan. Setup takes under 10 minutes.
Simple pricing
Simple pricing.
Everything in one place.
Your website, your clients, and your automations — no plugins, no patchwork tools.
Free
Free forever
No card required
- 2 AI site builds (lifetime)
- 15 AI edits (lifetime)
- 1 published site
- Up to 100 contacts
- Auto-reply to leads
- Basic CRM
- —Custom domain
- —Multi-step automations
- —Co-Founder
- —Lead Finder
- —0% platform fee (Free pays 2% on payments taken)
Build your first site. See if Waypost fits.
Pro
- 3 AI site builds/month
- 60 AI edits/month
- Unlimited contacts
- Custom domain
- Lead Finder (25 searches/mo)
- Co-Founder (250 messages/month)
- 0% platform fee on payments you take
- —Priority support
Everything a solo business owner needs, in one place.
Business
- 10 AI site builds/month
- 150 AI edits/month
- Up to 5 sites
- Lead Finder (200 searches/mo)
- Co-Founder (unlimited)
- Priority support
- 0% platform fee on payments you take
For founders managing multiple offers or growing fast.
| Feature | Free | Pro | Business |
|---|---|---|---|
| AI site builds | 2 (lifetime) | 3/month | 10/month |
| AI edits | 15 (lifetime) | 60/month | 150/month |
| Projects | 1 | 1 | 5 |
| Contacts | 100 | Unlimited | Unlimited |
| Custom domain | — | ||
| Automations | 1 active | 3 active | Unlimited |
| Emails/month | 50 | 500 | 2,000 |
| Co-Founder | — | 250 messages/month | Unlimited |
| Lead Finder | — | 25 searches/mo | 200 searches/mo |
| Remove Waypost branding | — | ||
| Support | Priority |
All plans include free hosting on a waypost.co.uk subdomain. Upgrade for your own domain.
Illustrative monthly costs
Compare a sample toolkit.
These are sample costs, not current provider prices or guaranteed savings. Compare your own bills, plan limits and required features before switching. Payment processing fees are separate.
Commission depends on eligible bookings. At a hypothetical 20% rate, if new-client bookings account for 25% of £3,000 monthly revenue, the commission would be £150. This is an arithmetic example, not any provider's quoted terms.
Frequently asked questions
No. You describe your business in plain English and Waypost builds everything for you. If you want to change something, just tell it what you want — like texting a designer.
Free includes a website and basic CRM. Pro and Business add Co-Founder chat and higher allowances. Booking and other business tools depend on your business setup. Review your services, prices and hours before taking bookings, and connect a payment account if you want to collect online.
Pro and Business let you connect a domain you own. Every plan can use a free yourname.waypost.co.uk address to get started.
Yes. The free plan lets you build and publish a site with no credit card required. Pro and Business unlock more edits, automations, and features as you grow.
Yes. Use the site editor to change text, images and styling, or describe an AI edit within your plan allowance. Check the saved draft and publish when you want those changes to appear on your live site.
Your site, contacts and enabled business tools share one workspace. You still need to review the generated details and configure the services you use, including connecting a payment account for online collection.
Your contacts export to CSV on every plan, including Free, and a domain you’ve connected stays yours — point it elsewhere whenever you like. Cancel any time from billing settings.
Your whole business.
One place. One login.
Built to run your business while you focus on the craft. Free to start, no card needed.
Free forever · No credit card required · Cancel anytime