One brief.A live routefrom visitor to paid customer.
Waypost turns a service business description into the page, booking path, payment step, customer record, and first follow-up a real customer can use.
Production page is live
Paid launch proof still gated
P0-3, P0-4, and P0-6 evidence still gate paid onboarding.
Live route board
The first screen now shows the customer path as a working route, not another software dashboard.
Step 1
Tell Waypost what you sell
Plain-English brief, no setup maze.
Step 2
Publish the page
Offer, proof, enquiry form, and mobile layout.
Step 3
Take the booking
Customers choose a real slot in the same route.
Step 4
Collect the deposit
Checkout sits before the booking is confirmed.
Step 5
Queue the follow-up
The next review or rebooking message is ready.
Page generated
Bristol mobile beauty
Slot held
Tuesday 2:00 PM
Deposit ready
GBP20 deposit
Follow-up queued
Review request queued
A single prompt becomes the public offer, booking route, payment step, and next customer action.
Waypost turns the prompt into a live site, bookings, payments, and follow-up workflows.Example route
Mobile treatments, deposits, booking reminders, and review requests in one customer path.
One login. Your whole business, working together. No plugins, no patchwork. Every part talks to every other from day one.
AI Co-Founder
Knows your clients. Tells you who to chase, and writes the message for you.
Worth a nudge today
Aisha hasn't booked in 9 weeks
Website
A site that sells, live in minutes.
Sarah's Fitness
Personal training in Bristol
Book a sessionClients
Every lead and client, in one place.
Bookings
Clients book themselves, 24/7.
Tue · 2:00 PM
Booked · £20 deposit held
Payments
Money in your account.
Invoice #1042
£0.00
Paid · settled to your bank
Automations
Follow-ups that send themselves.
Everything talks to everything. One connected system.
Your site, your clients, your calendar and your payments — wired together and run from the centre by your co-founder. No plugins. No patchwork.
A real moment
The follow-up you'd
have forgotten.
Sarah Bennett
Last booking: 4 weeks ago
Thanks for the appointment yesterday! Loved the colour.
4 weeks ago
Hi Sarah! It's been about a month since your last visit — your roots are probably calling. Want to grab a slot this week?
Oh yes please — Thursday afternoon work? 🙏
today, 11:42am
Sarah's check-in went out automatically. You wrote nothing.
Waypost watches your client list and your calendar. When someone's about to fall through the cracks, it does the chasing.
How it works
From idea to live site
in under 10 minutes.
Four steps. Real times. No setup wizards, no template hunting, no learning curve.
Detecting industry, suggested pages, and brand vibe...
Bristol Yoga
Find your balance, transform your practice
“Best PT decision I ever made”
New lead: Emma L.
Via contact form · just now
Welcome email sent to Emma
Co-Founder · 3 seconds later
Booking confirmed for Emma
Tomorrow at 10:00 AM
Invoice #015 sent to Emma
Co-Founder · £95 · due in 7 days
Follow-up reminder set for 3 days
Co-Founder · queued
Detecting industry, suggested pages, and brand vibe...
Early access
What early users
tell us they want.
Paraphrased from interviews with people building with Waypost in early access. Named customer testimonials coming as we scale.
“I was paying for Squarespace, Mailchimp, Calendly, and tracking leads in a spreadsheet. Waypost replaced all of them in an afternoon. Clients book directly from my site, invoices go out automatically, and the follow-up reminders alone have paid for themselves.”
Paraphrased — fitness coach, Bristol
“The invoicing and booking system saved me hours every week. Clients get a confirmation email instantly and I can see who's paid at a glance.”
Paraphrased — freelance designer
“I described my tutoring business and had a live site with a booking form in two minutes. The automations send parents a welcome email and reminder before each session.”
Paraphrased — private tutor
0
average build
0
connected tools
0
trade types supported
From prompt to live site.
Co-FounderTuesday, 8:47 AM
Good morning, Sarah ☀️
Here's what I noticed today.
Reply to Sarah Bennett
Booked consultation 3 weeks ago. No reply yet.
Draft reply →New enquiry from Tom Reeve
Asked about Thursday slots, 2 hours ago.
Open chat →Invoice overdue — £120
Hannah Wright. Sent March, paid never.
Send reminder →Emma Thomas is your most loyal client. Her birthday is Saturday 🎂
Draft a birthday note →Every morning, 8:47 AM
Your co-founder
briefs you.
No more 11pm panic about who you forgot to reply to.
No more squinting at a spreadsheet to find who's overdue.
Your AI co-founder watches your business while you sleep.
Free plan: 25 daily briefings/month. Pro: unlimited.
Simple pricing
Simple pricing.
Everything in one place.
Your website, your clients, and your automations — no plugins, no patchwork tools.
Free
Free forever
No card required
- 2 AI site builds (lifetime)
- 15 AI edits (lifetime)
- 1 published site
- Up to 100 contacts
- Auto-reply to leads
- Basic CRM
- —Custom domain
- —Multi-step automations
- —Co-Founder
- —Lead Finder
Build your first site. See if Waypost fits.
Pro
- 3 AI site builds/month
- 150 AI edits/month
- Unlimited contacts
- Custom domain
- Lead Finder (25 searches/mo)
- Co-Founder (250/month)
- —Priority support
Everything a solo business owner needs, in one place.
Business
- 10 AI site builds/month
- 200 AI edits/month
- Up to 3 published sites
- Lead Finder (200 searches/mo)
- Co-Founder (unlimited)
- Priority support
For founders managing multiple offers or growing fast.
| Feature | Free | Pro | Business |
|---|---|---|---|
| AI site builds | 2 (lifetime) | 3/month | 10/month |
| AI edits | 15 (lifetime) | 150/month | 200/month |
| Published sites | 1 | 1 | 3 |
| Contacts | 100 | Unlimited | Unlimited |
| Custom domain | — | ||
| Automations | — | 3 active | Unlimited |
| Emails/month | — | 500 | 2,000 |
| Co-Founder | — | 250/month | Unlimited |
| Lead Finder | — | 25 searches/mo | 200 searches/mo |
| Remove Waypost branding | — | ||
| Support | Community | Priority |
All plans include free hosting on a waypost.co.uk subdomain. Upgrade for your own domain.
Compare costs
Stop paying for 5 tools.
Pay for one.
On Fresha or Booksy too? Most beauty pros pay 20% commission on new-client bookings — that's £600/mo on £3,000 turnover. Switching to Waypost saves you that on top.
Frequently asked questions
No. You describe your business in plain English and Waypost builds everything for you. If you want to change something, just tell it what you want — like texting a designer.
A professional website, a CRM to track your leads and clients, online booking, invoices, automated follow-up emails, and an AI advisor — all connected and ready to use from day one.
Yes. You can connect any domain you already own, or use a free yourname.waypost.co.uk address to get started.
Yes. The free plan lets you build and publish a site with no credit card required. Pro and Business unlock more edits, automations, and features as you grow.
Absolutely. Just type what you want to change — “make the header blue”, “add a testimonials section” — and it happens in seconds.
Those are website builders. Waypost is a business-in-a-box: your site, CRM, bookings, invoices, and automations are all built together so they work as one system — no plugins or integrations needed.
You can export your site’s code anytime on Pro and above. No lock-in.
Your whole business.
One place. One login.
Built to run your business while you focus on the craft. Free to start, no card needed.
Free forever · No credit card required · Export anytime · No lock-in