Waypost vs Wix
Wix gives you a large toolkit and an app market to build from. Waypost gives you a working business system — website, bookings, clients, and automations — without the assembly.
Wix is one of the most feature-rich website platforms available, and its app marketplace means you can add almost anything. For a service business, though, that flexibility comes with overhead: Wix Bookings, Wix CRM, email automations, and analytics are all capabilities within a single Wix account, but each one needs to be set up separately and the useful tiers sit behind plan upgrades — so the friction is assembly and stacked upgrade costs, not separate vendors. Waypost approaches this differently — everything a service business needs to take enquiries, manage clients, and follow up automatically is built in and works together from the start, at one price.
| Feature | Waypost | Wix |
|---|---|---|
| Website builder | Yes — generated from one prompt | Yes — drag-and-drop with extensive template library |
| How you make changes | Describe the change in plain English | Manual drag-and-drop, or Wix AI assistant for basic edits |
| Client CRM | Built in | Wix CRM — built in, but useful automation tiers need a plan upgrade |
| Online booking | Built in | Wix Bookings — built in, but full calendar sync and paid appointments need a plan upgrade |
| Automated follow-ups | Built in | Wix Automations — available but full features require a paid plan upgrade |
| App marketplace | Integrations built in; no marketplace to manage | Hundreds of third-party apps — powerful but needs curation |
| AI co-founder / insights | Built in | Not available |
| Starting price | Free, then £29/month (Pro) | Free tier available; booking and CRM features cost more |
| Best for | Service businesses wanting one connected system | Businesses wanting maximum design flexibility and app choice |
When Wix is the better choice
Wix is the stronger pick if you want granular control over your site's design and access to a large ecosystem of third-party apps. Its template library is extensive, and the Wix App Market covers almost any niche requirement. If you are comfortable managing several integrated products — and the associated costs — and you value breadth of choice over a pre-wired system, Wix gives you that flexibility.
Waypost vs Wix — common questions
Does Waypost have as many design options as Wix?
Waypost generates a unique design from your business description and lets you refine it in plain English. Wix offers more manual template options, but Waypost's generated sites are built specifically around your type of business rather than adapted from a generic template.
What happens to my Wix bookings history if I switch?
Waypost lets you import contacts and rebuild your booking setup quickly. Your existing Wix booking history would remain in Wix; Waypost starts your new booking records from the point you go live.
Is Wix Bookings included free in Wix?
Wix Bookings has a free tier, but paid appointments and calendar sync features are behind a paid plan. Check current Wix pricing for the full breakdown, then compare the combined cost against Waypost's all-in-one plans.
Can Waypost replace Wix CRM?
For most service businesses, yes. Waypost's built-in CRM handles contacts, tasks, automations, and email sequences — the core of what Wix CRM offers — without requiring a plan upgrade to unlock the useful tiers.
Simple pricing
Simple pricing.
Everything in one place.
Your website, your clients, and your automations — no plugins, no patchwork tools.
Free
Free forever
No card required
- 2 AI site builds (lifetime)
- 15 AI edits (lifetime)
- 1 published site
- Up to 100 contacts
- Auto-reply to leads
- Basic CRM
- —Custom domain
- —Multi-step automations
- —Co-Founder
- —Lead Finder
- —0% platform fee (Free pays 2% on payments taken)
Build your first site. See if Waypost fits.
Pro
- 3 AI site builds/month
- 60 AI edits/month
- Unlimited contacts
- Custom domain
- Lead Finder (25 searches/mo)
- Co-Founder (250 messages/month)
- 0% platform fee on payments you take
- —Priority support
Everything a solo business owner needs, in one place.
Business
- 10 AI site builds/month
- 150 AI edits/month
- Up to 5 sites
- Lead Finder (200 searches/mo)
- Co-Founder (unlimited)
- Priority support
- 0% platform fee on payments you take
For founders managing multiple offers or growing fast.
| Feature | Free | Pro | Business |
|---|---|---|---|
| AI site builds | 2 (lifetime) | 3/month | 10/month |
| AI edits | 15 (lifetime) | 60/month | 150/month |
| Projects | 1 | 1 | 5 |
| Contacts | 100 | Unlimited | Unlimited |
| Custom domain | — | ||
| Automations | 1 active | 3 active | Unlimited |
| Emails/month | 50 | 500 | 2,000 |
| Co-Founder | — | 250 messages/month | Unlimited |
| Lead Finder | — | 25 searches/mo | 200 searches/mo |
| Remove Waypost branding | — | ||
| Support | Priority |
All plans include free hosting on a waypost.co.uk subdomain. Upgrade for your own domain.
Illustrative monthly costs
Compare a sample toolkit.
These are sample costs, not current provider prices or guaranteed savings. Compare your own bills, plan limits and required features before switching. Payment processing fees are separate.
Commission depends on eligible bookings. At a hypothetical 20% rate, if new-client bookings account for 25% of £3,000 monthly revenue, the commission would be £150. This is an arithmetic example, not any provider's quoted terms.
Frequently asked questions
No. You describe your business in plain English and Waypost builds everything for you. If you want to change something, just tell it what you want — like texting a designer.
Free includes a website and basic CRM. Pro and Business add Co-Founder chat and higher allowances. Booking and other business tools depend on your business setup. Review your services, prices and hours before taking bookings, and connect a payment account if you want to collect online.
Pro and Business let you connect a domain you own. Every plan can use a free yourname.waypost.co.uk address to get started.
Yes. The free plan lets you build and publish a site with no credit card required. Pro and Business unlock more edits, automations, and features as you grow.
Yes. Use the site editor to change text, images and styling, or describe an AI edit within your plan allowance. Check the saved draft and publish when you want those changes to appear on your live site.
Your site, contacts and enabled business tools share one workspace. You still need to review the generated details and configure the services you use, including connecting a payment account for online collection.
Your contacts export to CSV on every plan, including Free, and a domain you’ve connected stays yours — point it elsewhere whenever you like. Cancel any time from billing settings.
Your whole business.
One place. One login.
Built to run your business while you focus on the craft. Free to start, no card needed.
Free forever · No credit card required · Cancel anytime